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At Home Celebrates 15M Insider Perks Members

Published October 10, 2023 | By admin

At Home has reached a milestone as the company celebrates 15 million Insider Perks members. Insider Perks is At Home’s free, award-winning loyalty program that allows members to enjoy a wide range of exclusive benefits so shoppers can find on-trend home products to fit every room, style, season and budget.

This milestone is a testament to At Home’s commitment to the customer experience and growth of the loyalty program. Insider Perks allows At Home to drive shopper engagement while enabling the company to better understand shopper preferences.

“The growth of our Insider Perks program marks an exciting milestone for our business. It allows us to better understand our customer and keep them at the center of our decisions,” said Susan Rodgers, Chief Marketing Officer of At Home.

Member benefits include:

  • Flash Finds: Special pricing on select deals throughout the year.
  • Early Access to Black Friday: Shop At Home’s Black Friday deals five days before the general public.
  • Sneak Peaks: Be the first to know about special promotions, events, collection launches and price drops.
  • Offers: Receive a welcome offer to use on your next purchase and a yearly birthday bonus.
  • Gift with Purchase and Sweepstakes: Be eligible for exclusive gift with purchase events and member-only sweepstakes.
  • Hassle-free Receiptless Returns: No receipt? No problem.

Shoppers can also earn unlimited rewards with the At Home Insider Perks credit card through Synchrony. Credit cardholders can enjoy special financing, reward certificates to be used on future purchases, 10 percent off their first purchase and more with no annual fee.

At Home’s Insider Perks program was named to Newsweek’s America’s Best Loyalty Programs in 2021 and in 2022.

Join At Home’s Insider Perks loyalty program here and apply for the At Home Insider Perks credit card today.

At Home, The Home & Holiday Superstore, offers up to 45,000 on-trend home products to fit every room, style, season and budget. From furniture, mirrors, rugs, art and housewares to tabletop, patio and seasonal décor, At Home offers décor for all, and always for less. Headquartered in Dallas, Texas, At Home currently operates 264 stores in 40 states. For more information, please visit us online at athome.com.

For more news of interest to the holiday decor industry, subscribe to Kitchenware News & Housewares Review.

Creative Co-Op Expands at Atlanta Market

Published September 7, 2023 | By admin

Creative Co-Op, a gift and home décor industry leader, will expand its Atlanta Market showroom in time for the winter 2024 edition Jan. 16-22, at AmericasMart Atlanta. The expansion, which brings Creative Co-Op’s showroom to nearly 40,000 square feet in total, enables growth of Finch + Fennel, the new gourmet specialty food line introduced in January 2023, and a creates a new and exciting showroom shopping experience on Building 2’s tenth floor.

“Creative Co-Op is one of Atlanta Market’s Building 2 anchor tenants, and this nearly 10,000 square foot expansion represents the brand’s commitment to and confidence in Atlanta Market,” said Dorothy Belshaw ANDMORE executive vice president, chief growth officer. “We are delighted to partner with Creative Co-Op’s team to expand not only their presence at market, but also their return on investment in the market.”

According to Garry Schermann, Creative Co-Op senior vice president of sales, the decision to expand connects with the successful launch of the brand’s newest line, Finch + Fennel, an artisan collection of culinary items. With some 12 product categories, ranging from baking and barbecue sauces to salts and seasoned sides, Finch + Fennel offers premium cooking guides to aid the everyday kitchen dweller.

The much-anticipated expansion is set to solidify Finch + Fennel’s brand recognition after its initial launch in January 2023. Alongside Finch + Fennel’s decorated debut, the nearly 10,000 square foot increase will allow Creative Co-Op and its Bloomingville and Illume Candles brands to grow. The new 40,000 square foot showroom will incorporate an improved traffic flow and relocated core brands, ensuring that buyers can access Creative Co-Op brands more easily throughout its tenth floor Atlanta Market location.

“Our mission in expanding this showroom goes beyond offering more product across our brands,” said Schermann. “In adopting this space, we can more wholly deliver on our promise to introduce and distribute artisan-made gift and décor with the highest level of consistency and variety.”

Reimagining The Gardens

This expansion also creates new opportunities for exhibitors in The Gardens, Atlanta Market’s premier destination for home garden décor on the ninth and tenth floors of Building 2 of AmericasMart.

As part of the 10th-floor renovation, ANDMORE will fill-in the two-story circular water feature currently in the center of the Gardens. The 39’ x 31’ opening will be squared to allow for installation of structural steel and a 4” thick concrete slab, requiring approximately 17 cubic yards of concrete to be pumped into the building from street level. Work began at the conclusion of the summer 2023 Atlanta Market and will be completed in time for the winter 2024 buying event.

As Creative Coop moves into the expansion space, three current tenth floor Gardens exhibitors will shift into new, glass-walled showrooms: Alpine Corp (garden décor), Campo de’ Fiori (terra cotta pots and planters) and Garden Age (stone figurines and landscape décor). Additionally, four exhibitors will relocate onto The Gardens’ ninth floor: Entryways/Divine Home (pillows, throws and tabletop), Jatex (outdoor firepits), Le Primitif (handcrafted art from Haiti) and The Pottery Patch (planters and fountains from Mexico, Italy and Spain). Overall, The Gardens feature some 70 exhibitors in more than 80,000 square feet of exhibition space.

“This remerchandising will align Creative Co-Op and the spirit of The Gardens to create one common artistic vision and cohesive sourcing destination,” added Belshaw. “These changes will make the tenth floor a must-see this January.”

For more news of interest to the giftware and home decor industries, subscribe to Kitchenware News & Housewares Review.

Minted Weddings Marketplace Launches

Published August 29, 2023 | By admin

Minted, the design marketplace committed to empowering independent artists, has launched Minted Weddings Marketplace, a destination for unique wedding decor, gifts and accessories curated from independent makers around the world. This marks the next step in the expansion of Minted’s third-party marketplace model, which debuted last year with the launch of home decor and original art pieces under the Direct from Artist storefront.

Minted Weddings Marketplace positions Minted as a holistic design resource that helps couples style their wedding vision from end to end, creating a truly memorable experience for every wedding celebration and its guests.

For over 15 years, Minted has been a trusted leader in high-quality, personalized wedding stationery. With the launch of Minted Weddings Marketplace, Minted expands its reach—couples can now discover thousands of carefully-curated, design-forward products made and fulfilled by Minted’s global community of makers and sellers.

Weddings Marketplace offerings include unique statement pieces as well as elevated personalized products, that are seamlessly integrated alongside Minted’s luxe wedding stationery, to give couples a comprehensive destination to design their big day and make every detail special.

From custom ribbons to adorn the bouquet and monogrammed champagne flutes for the first cheers, to memorable gifts for every member of the wedding party, Minted has sourced goods to suit every couple’s vision. Today’s couples want to create an in-person experience and digital footprint for their weddings that will live on and play well across social media platforms like Pinterest, Instagram and TikTok.

Minted’s products bring a couple’s love story to life, for both their guests and their online communities. Weddings Marketplace product categories include:

Stationery Accessories—Dress wedding stationery with luxurious vellum wrap, ribbon, wax seals, vintage stamps, and more for an artful presentation.

Decor—Set the mood and style the big day with hand-painted candles, dried florals, table numbers, and more to complete the vision.

Gifts—Honor the ones who have stood by your side leading up to the big day with thoughtful gift boxes, personalized gear, heartfelt cards, and more.

Favors—Little favors show big thanks. Let guests know you appreciate their time, travel, and support with a gift, and personalize it for an extra-special touch.

Wedding Day Essentials—The secret to making your big day special is in the details. Discover velvet ring boxes, vow books, cake toppers, robes and even a bowtie for the pup-of-honor.

Weddings Marketplace continues and builds upon Minted’s commitment to helping customers discover the best in design, while opening up new selling and revenue opportunities for creative business owners around the world. Minted’s global creator community comprises thousands of talented and diverse artists and makers, from all 50 states and more than 100 countries, who customers support with every purchase, from all 50 states and more than 100 countries.

“Since its founding in 2007, Minted has become synonymous with high-quality, personalizable wedding stationery from independent artists. Today, we are thrilled to introduce the Minted Weddings Marketplace, a resource for couples to style their big day from start to finish,” said Minted CEO Melissa Kim. “Simultaneously, we’re proud to continue championing the work and fostering economic opportunity for independent makers around the world who can grow their businesses on the Minted platform.

“The integration of a third-party marketplace alongside our first-party business allows us to scale product categories and offerings. Customers can now access a constantly refreshed assortment of accessories, gifts and decor in the same place that they shop for stationery.”

When paired with Minted Weddings’ complimentary one-on-one concierge experience and custom stationery capabilities, the launch of Wedding Marketplace enables every moment from “Will you marry me?” to “I do” to be imbued with a personal touch. Minted’s expert team of wedding concierges are equipped to advise on all things wedding—from advice on invitation etiquette to sourcing the perfect party favor—across Minted’s full assortment of stationery, decor, accessories and gifts.

Customers can shop the new Minted Weddings Marketplace by visiting minted.com/wedding. Follow @mintedweddings on Instagram for wedding inspiration.

For more news of interest to the giftware industry, subscribe to Kitchenware News & Housewares Review.

Blain’s Farm & Fleet Promotes Hasting

Published August 29, 2023 | By admin

Blain’s Farm & Fleet has promoted Mark Hasting to president and chief commerce & operating officer. This promotion supports the company’s desire to continue to grow as a family-owned organization where customers are treated as neighbors and associates are treated like family.

Jane Blain Gilbertson will remain CEO and sole owner of Blain’s Farm & Fleet and Blain Supply, Inc. Under Gilbertson’s leadership, Blain’s has driven huge growth in their national Ecommerce business and opened 10 new stores, including 5 in Michigan, for a total of 45 stores.

The company’s distribution capacity and investment in technology enhancements has increased significantly as well.

“We are at the point where it just makes sense for me to share more of the leadership responsibilities so that we can increase our capacity for continued growth,” Gilbertson said. “I am extremely proud of the strong leadership team we have here at Blain’s, including Mark, and I have full confidence in their abilities to continue to guide this organization as a team, always focused on our neighbors, our associates, our strong vendor partnerships and our communities. Mark quickly earned our whole company’s confidence with his authentic care and vision and has shown he is a leader of real substance.”

Hasting has been with Blain’s Farm & Fleet for more than three years and previously held the role of chief commerce & operating officer. In this role, he has had responsibility for all Stores and Service Centers, Ecommerce Operations, Real Estate, Construction and Facilities and the Customer Service Center of Excellence. As president, he will increase his responsibility to include Demand Planning and Supply Chain in addition to acting as a strategic partner to Gilbertson in leadership of the company.

Since coming to Blain’s, Hasting has made an impact on enhancing store experience by supporting store associates with training and tools and improving processes and standards within the stores.

“Mark always has the customer experience in mind,” said Sarah Gilbertson, daughter of Jane Blain Gilbertson and the customer relationship marketing specialist at Blain’s. “He has proven that he really understands the Blain’s Farm & Fleet culture. I am so happy to have him take on a greater role within our organization.”

Blain’s Farm & Fleet has been family owned for all of its 68 years, and this will be the first time a non-family member has taken on the role of president, but this does not mean that the company is backing away from its strong commitment to remain family owned.

“My sister and I have made a commitment to keep Blain’s Farm & Fleet family owned. That is important to us and to the company culture,” said Nicole Gilbertson, daughter of Jane Blain Gilbertson. “I remain invested in the future of this special company my grandfather and great uncle founded in 1955.

“The way we treat our associates like family and our customers like neighbors is at the core of our family culture at Blain’s. I’m confident Mark will continue to do a wonderful job of stewarding that culture as he moves into his new role as president.”

Hasting brings impressive experience to this new role with a strong background in retail leadership. He spent over 20 years at Target, where he had many roles. Hasting has also served as regional vice president at Starbucks and COO Kum & Go. He has a BS in marketing from Oklahoma State University and an MBA from Oklahoma City University.

“I am humbled and excited to take on this new role. It is my desire to continue to support the growth of Blain’s Farm & Fleet and the amazing associate family that works together here,” Hasting said. “This is a special place, and I have learned so much about leadership from Jane since joining the company. It is my honor to be a strategic partner to her and her family in continuing to help this amazing organization to thrive.”

“It is not enough to survive as a family company,” Jane Blain Gilbertson said. “We must continue to grow and thrive. Our future is so bright, and this promotion is one step toward achieving it.”

Founded in 1955, Blain’s Farm & Fleet is a retailer with nationwide ecommerce business and 45 store locations throughout Illinois, Iowa, Wisconsin and Michigan. This Modern General Store offers a wide variety of categories and services and unique experiences such as Toyland.

For more news of interest to the housewares industry, subscribe to Kitchenware News & Housewares Review.

Walmart Unveils 2023 Top Toys List

Published August 22, 2023 | By admin

Ready the gift wrap because Walmart is unveiling its highly anticipated Top Toys List, bringing customers this season’s coolest toys – all at Walmart’s joyfully low prices. Walmart’s 2023 Top Toys List celebrates this year’s 55 most-wanted toys for kids (and kids at heart!) of all ages, making it affordable, easy and fun to shop and spread cheer all season long.

“The holiday season is just around the corner, and Walmart is ready to help our customers plan ahead and save even more for all the kids on their list,” said Brittany Smith, vice president, merchandising – toys, Walmart U.S. “Like every year, Walmart is the place to find amazing deals on an incredible assortment of the most popular toys. Not to mention we offer our customers the easiest, most convenient ways to shop in stores and on Walmart.com, delivering a joyful toy shopping experience like only Walmart can.”

This year, families won’t have to check prices twice as more than 25 of the toys topping the list are under $25, offering customers even deeper savings on Walmart’s Every Day Low Prices. From Barbie-core to the core or the perfect Squishmallow to finish your collection, Walmart’s 2023 Top Toys List has festive fun for kids and kidults alike.

And this year’s list is really picking up S.T.E.A.M., with consumers continuing to express interest in toys that offer deeper play value, encourage creative and emotional learning as well as focus on major entertainment and pop culture moments. Trends are always within reach at Walmart, and this year’s list ensures families can secure that holiday magic all while staying on budget.

Walmart’s 2023 Top Toys List

*Prices may vary online, in-stores and in-app.

For more news of interest to the toy industry, subscribe to Kitchenware News & Housewares Review.

Contacts

leigh.stidham@walmart.com

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