Glassware
Kohl’s Expands Home, Seasonal Decor
Kohl’s has unveiled its new approach to home – a strategy designed to deliver customers a fresh and expanded selection of stylish home and seasonal decor, all at affordable prices. The significantly expanded assortment, available now both in-store and online, offers customers an inspiring and discover-worthy curation of home and seasonal products in new categories and styles for every home.
“We’ve been making meaningful changes to reposition and expand our home offerings over the past year and are excited to unveil Kohl’s new assortment of on-trend and affordable home products to customers nationwide,” said Nick Jones, chief merchandising and digital officer. “As part of Kohl’s broader strategy to drive growth, we identified a real opportunity in home, and we’ve been thoughtfully building the category to position ourselves as a destination for home goods. We’re incredibly encouraged by initial customer response to our home decor assortment, and we see Kohl’s becoming a more formidable player in the home business.”
A Home Assortment, Reimagined
To create a meaningful transformation of its home business, Kohl’s expanded select categories in its assortment by 40 percent, offering newness in areas including wall art, glassware and ceramic home decor, barware, botanicals, lighting and more.
- A Curated Assortment of Unique Home Goods: Kohl’s new home collection will feature a curated mix of unique decorative home products in new-to-Kohl’s categories, such as wall art, botanicals, storage, pet, lighting, frames, glass and ceramics. The assortment is focused on approachable style and affordability.
- Strengthened Everyday Essentials: Kohl’s home assortment maintains some of its key programs that customers have loved, such as bedding and bath, but has elevated the assortment to include more modern aesthetics and frequent pattern and color injections to offer a constant stream of style-forward options for customers’ evolving preferences.
- A Seasonal Decor Destination: Kohl’s new home strategy is also positioning the company to be a year-round destination for everyday occasions and seasonal holidays. It will deliver 60 percent newness in home and holiday decor seasonally to keep customers coming back to refresh their homes for each holiday.
Rediscovering Home at Kohl’s
Kohl’s has created an elevated and expanded in-store and digital home experience, making it easier for customers to find something new and exciting for their home every time they shop. To re-introduce its home offerings to customers, Kohl’s is engaging in a multi-channel marketing approach including immersive digital activations that are rooted in inspiration and experimentation, partnerships with home design experts, a live pop-up experience in New York City, and more.
“We know the way consumers shop for home goods is centered around inspiration, and we have a unique opportunity to re-introduce current customers and invite new customers to think of Kohl’s when looking for inspiration for their home,” said Christie Raymond, chief marketing officer. “We’re prioritizing ways to connect, drive awareness and engage with home shoppers to enhance our credibility in the category, reinforce our compelling value, and provide new ideas and solutions that spark creativity for customers, to ensure Kohl’s is a top-of-mind destination for home decor.”
For more information and to see some of Kohl’s exciting new home products, visit stores nationwide and Kohls.com/home.
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Pottery Barn, Ayesha Curry Team on Sweet July
Pottery Barn, a portfolio brand of Williams-Sonoma, Inc., the world’s largest digital-first, design-led and sustainable home retailer, has launched a collaboration with Sweet July, a lifestyle brand founded by renowned restaurateur, chef, two-time New York Times best-selling author and entrepreneur Ayesha Curry.
Anchored by natural textures, fresh patterns, and earthy tones, the Sweet July by Ayesha Curry collaboration for Pottery Barn features a well-crafted collection of beautiful items for the home.
The new Sweet July by Ayesha Curry x Pottery Barn collection is inspired by summer celebrations and embraces a range of neutral tones with pops of bold and rich terracotta for an elevated, modern look that mix and match seamlessly. From guest-ready bedding and bath accessories to modern barware, table linens, and Calacatta marble serveware and dinnerware debossed with a herringbone pattern, the collection’s thoughtful details celebrate Ayesha’s passion for design and love of al fresco dining.
“Our collaboration with Ayesha Curry has been so organic and inspiring because we share core values of bringing together good people and products through meaningful design,” said CEO of Pottery Barn Brands Marta Benson. “The new Sweet July collection showcases our shared passion for family and beautiful living in the home.”
“It’s been a dream working with the Pottery Barn design team to create a collection featuring products and designs that offer comfort and serenity throughout the home,” said Ayesha Curry, CEO & Founder of Sweet July. “I was inspired by neutral palettes, playing with clean lines and textures that can be mixed and matched in the spaces that mean most to you and your loved ones.”
The Sweet July by Ayesha Curry x Pottery Barn collection debuted for Summer 2023 on May 5 at potterybarn.com/sweetjuly and in select California Pottery Barn stores — the Stanford Shopping Center in Palo Alto, the Westfield Galleria in Roseville, and Broadway Plaza in Walnut Creek. See the new collection by following @potterybarn and @sweetjuly on Instagram.
Pottery Barn, a member of the Williams-Sonoma, Inc. portfolio of brands, is a premier specialty retailer for casual, comfortable and stylish home furnishings. The brand is dedicated to beautiful ideas for real life, quality products that are crafted to last, sustainability and service. Key product categories include furniture, bedding, bath, rugs, window treatments, tabletop, lighting and decorative accessories. Nearly all Pottery Barn products are designed in-house and are exclusive to its catalogs, stores and website. Pottery Barn operates company-owned stores in the United States, Canada and Australia and has unaffiliated franchisees that operate stores in the Middle East, India, the Philippines and South Korea, and stores and ecommerce websites in Mexico, as well as an ecommerce site at www.potterybarn.com that offers international shipping to customers worldwide. Pottery Barn provides complimentary design services and a comprehensive gift registry program for weddings and other special events. Pottery Barn now offers products for all life stages and every room in the home through Pottery Barn, Pottery Barn Kids, and Pottery Barn Teen. Pottery Barn is also part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma family of brands, the world’s largest digital-first, design-led and sustainable home retailer. The company is headquartered in San Francisco, California.
Ayesha Curry is a renowned restaurateur, chef, 2x New York Times bestselling author, producer, host, entrepreneur and was featured on the prestigious Forbes “30 Under 30” list. Her accessible approach to cooking has made her one of the most sought-after experts in food and lifestyle. Ayesha is the Founder and CEO of Sweet July, her burgeoning lifestyle brand with a focus to uplift an inclusive and eclectic array of creators through the products sold and stories shared. In 2019 Ayesha launched Sweet July, a quarterly lifestyle magazine that covers a range of topics such as wellness, fashion, fitness, beauty, entrepreneurism and food. Following the launch of the magazine, Ayesha opened a brick-and-mortar Sweet July storefront and café in Oakland, CA and its accompanying website, featuring thoughtfully created products alongside other carefully selected items from Black-owned and female-founded companies. In 2020, Ayesha launched Sweet July Productions, which focuses on creating content centered around food, family, faith and female empowerment. Most recently, Ayesha served as host and executive producer of HBO Max’s ABOUT LAST NIGHT. In 2022, Ayesha announced Sweet July Books in partnership with Zando. Sweet July Books will acquire fiction and nonfiction work, with a focus on diverse authors and women’s stories. Ayesha, along with her husband Stephen, is the co-founder of Eat. Learn. Play., an organization dedicated to unleashing the potential of every child and making a positive impact for generations to come.
Sweet July is a Black, female-owned lifestyle brand founded by Ayesha Curry. Launched in 2019 with an eponymous lifestyle magazine, Sweet July aims to uplift an inclusive and eclectic array of creators through the products sold and the stories shared. Additionally, Sweet July creates products for the self and home, from pantry essentials to self-care staples. The company opened their flagship store and café in 2021 in the heart of Oakland, featuring products from Sweet July, in addition to Black-owned and women-owned brands, thoughtfully curated by Ayesha and the Sweet July editorial team. Sweet July has also expanded to include a production company, Sweet July Productions, a publishing imprint, Sweet July Books and an online digital platform in sweetjuly.com for quality journalism with profiles, features, recipes and more content from a diverse array of contributors.
For more news of interest to the housewares industry, subscribe to Kitchenware News & Housewares Review.
Duralex Presents Empilable Mugs for Cheese Foam Tea
Duralex, the French glassware maker known for Picardie tumblers, presents the Empilable mug for Cheese Foam Tea, the hottest drink on the internet. Cheese Foam Tea is made with cold black or green tea that is topped with a foamy layer of milk, cream cheese and a sprinkle of salt. The clear glass mug shows off the colors and swirls of this trending beverage blending a little auberge French style with the Asian-inspired beverage.
Empilable, French for stackable, is a mug that is truly transparent and strong. Duralex invented a tempering process that toughens up their glassware to withstand daily wear and tear. Its throwback style is crystal clear brandishing the nuances of this creative drink sensation. The stackability and strength of the mugs make them versatile for both hot and cold beverages.
The basic Cheese Foam Tea recipe is simple and can be made at home with just a few ingredients. Find a Cheese Foam Tea recipes on the Duralex USA facebook page.
Empilable mugs, like all Duralex glassware, are made in France and can last for decades. If broken, they shatter into small chunks rather than jagged shards—and are microwave, freezer and dishwasher safe. Duralex has been manufacturing tempered glassware, through a process they invented, in the heart of France since 1945.
Whimsical Glassware from catstudio
catstudio’s original whimsical designs are printed in vibrant organic inks and hand-applied to a 15 ounce frosted glass. Tell your story with a custom collection of glasses celebrating all the places near and dear to your heart.
The original Geography Collection by catstudio was founded in 2000, and is comprised of all 50 states, and an ever-expanding list of cities, international and favorite vacation destinations. The company also offers an officially licensed Collegiate Collection featuring a growing number of university campuses.
Crooked Stem Wine Glasses from Swaziland Artist
Mbare‘s collection of recycled glassware from Ngwenya Glass Company in Swaziland just got enhanced by these unique Crooked Stem Wine Glasses. Two sizes are available: Small holds 13.5 ounces and Large holds 20 ounces. These will provide a quirky and curved alternative to the traditional (and all too common) wine glasses for your table!
The Small Glass retails for $24, and the Large for $28. For more information, email Robbie Stewart of Mbare Ltd. at service@mbare.com or call 800.684.5429.
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