Mr. Coffee Introduces Easy Measure 12-Cup Coffeemaker

Mr. Coffee® is making the daily grind simpler than ever with the Mr. Coffee Easy Measure 12-Cup Programmable Coffeemaker. The coffeemaker features a color-coded measuring system to make it simple to measure just the right amount of coffee grounds and water every time, as well as a four-hour freshness indicator so coffee drinkers know exactly how long ago the pot was brewed.

The Mr. Coffee Easy Measure 12-Cup Programmable Coffee maker has already made headlines following its debut at the International Home & Housewares Show in Chicago in March. Of the more than nine thousand products featured, the Mr. Coffee Easy Measure Coffeemaker was one of 15 products to receive inclusion in Good Housekeeping’s list of the “Most-Wanted Home & Kitchen Products” from the show.

Coffee drinkers are already raving about the easy-to-use features, including the “Brew Now” and “Brew Later” programmable settings and the color-coded measuring system, the sleek, space-saving design that looks great on a kitchen counter, and the four-hour freshness indicator.

The coffeemaker is priced at $49.99 and is available nationwide both in-store and online at Target. A few highlights of the product:

Coffee machines can produce great fresh coffee but getting consistent results can be frustrating. The color-coded measuring system features matching and easy-to-read colors on the scoop, carafe and water reservoir of Mr. Coffee Easy Measure 12-Cup Programmable Coffeemaker to lessen the chance for measuring mistakes on a busy day. The result is consistent coffee in every single cup.

The Mr. Coffee Easy Measure 12-Cup Programmable Coffeemaker features an advanced two-step Water Filtration System, which reduces impurities like calcium and chlorine.

The 4-Hour Freshness Indicator of the Mr. Coffee Easy Measure 12-Cup Programmable Coffeemaker is designed to simplify life and keep up with busy schedules. The indicator illuminates at half-hour increments, telling coffee drinkers how long the coffee has been sitting in the carafe.

For more information on Mr. Coffee Easy Measure 12-Cup Programmable Coffeemaker, visit MrCoffee.com.