Transpac Hires Nicholson as Senior Product Manager

Transpac, a leading supplier of seasonal and everyday gift and home décor company with close to three decades of global sourcing and manufacturing experience, has hired Marsha Nicholson as senior product manager. Nicholson is a seasoned product developer with more than 14 years in the gift and home décor space. She was formerly a business development coordinator for Creative Co-Op, while most recently sales director and product developer for Trade Cie before joining the Transpac and C&F family of brands.

Nicholson is passionate about product, offering extensive skills with international vendors in order to design and execute product accurately. Her understanding of product specifications, pricing, and creativity serves as an excellent fit to Transpac’s continued commitment to bringing on trend and priced right product to market.

“We could not be more excited to have Marsha join our growing organization. Her knowledge and experience is an indicator of the impact she has made in the marketplace,” said Alicon Lee, vice president of product development.  “We have transformed our positioning in the seasonal gift category over the last few years and developed ways to bring trend right product to the market while still being mindful of our price positioning. Marsha understands these goals and priorities and will help continue to elevate the products we bring to our valued customers.”

Nicholson joins team Transpac immediately.

“I have watched Transpac’s product evolution for years. I have been impressed with how they have navigated the changing product environment, and look forward to bringing my skills and deep passion for the industry to this outstanding organization” Nicholson said.

Transpac is a privately held wholesale company that distributes seasonal gifts, and décor. It is located in Vacaville, California and has been in business for over 25 years. The company is a part of C&F Enterprises.

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