Major Toy Trade Show Lands in Las Vegas

International Market Centers’ Expo at World Market Center Las Vegas will host the nation’s first toy trade show of the year, ToyFest 2022, March 9-11, with traditional tradeshow exhibits and permanent showrooms with complementary products.

The Western Toy & Hobby Representatives Association has moved ToyFest 2022 to The Expo at World Market Center Las Vegas from Nevada’s South Point Hotel and Casino.

“A number of the exhibitors of ToyFest also have permanent showrooms in Building C of the World Market Center complex, so moving the show to The Expo creates a lot of synergy in one convenient location,” said Bill St. John, WTHRA chair. “The move is creating a lot of buzz in the industry, and we know our customers will enjoy the new aesthetics and safe environment.”

ToyFest 2022 will be in The Expo’s South Hall March 9-11, with additional permanent showrooms open in World Market Center’s Building C March 7-11. Wes Hardin, CEO of Diverse Marketing, whose showroom will be open during ToyFest, said, “Cooperation between permanent showrooms and temporary tradeshows give attendees a more enhanced experience and additional shopping opportunities to see more diverse lines.”

In addition to more than 2,000 ToyFest temporary exhibitors in The Expo at WMCLV, nearly 50 additional permanent showrooms in Buildings A and C will be participating featuring hundreds of relevant gift, toy and decorative lines. A full list of gift and décor showrooms open during ToyFest can be found at: www.lasvegasmarket.com/Year-Round/Off-Market-Events/Toyfest.

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