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JuniperMarket Offers 24/7 Connections

JuniperMarket, which opened Jan. 6, allows home décor, gift, furniture and apparel buyers and sellers to connect anytime and anywhere. The new multi-line B2B ecommerce platform powered by International Market Centers is officially live with more than 1,500 brands with 3 million SKUs signed on to participate and onboarding.  The participating brands, of which 50 percent are home and 40 percent are gift, offer buyers tremendous breadth and selection in one place.

“The next era of wholesale buying and selling is here,” said Juniper CEO Bill Furlong. “This transformation is inspired by our team’s deep roots in the industries Juniper serves and the unmatched reach of IMC buyer and seller relationships. Today is a major step towards a digital marketplace that helps buyers and sellers discover, connect and transact – in person or online – seamlessly bridging physical and digital sales.”

“In January 2020, we announced the investment to build Juniper,” said IMC CEO Bob Maricich, “and since then – despite unprecedented business disruptions – the Juniper team has forged ahead, onboarding more than 220 staff members to build, test, market and optimize a tool that is truly built for the industry, by the industry. The launch of JuniperMarket is a major milestone in delivering additional market opportunity and value for IMC customers.”

Attendees at IMC’s upcoming Atlanta Market (Jan. 11-18 at AmericasMart Atlanta) and Las Vegas Market (Jan. 23-27 at World Market Center Las Vegas) will have the opportunity to interact with Juniper through a series of events. JuniperMarket hosts Market Kickoff events, panel discussion “Bringing Your Business Digital – It’s Easier Than You Think” and JuniperMarket Experience Centers for current users and new registrants in both cities. JuniperCommerce showrooms also are available at both markets for brands looking to join the platform or to learn more about Juniper’s full suite of SaaS tools.

Read more in the March issue of Kitchenware News & Housewares Review. Subscribe now so you don’t miss it!