Igloo Makes European Debut in Munich

Igloo Coolers will showcase for the first time in the Europe, Middle East and Africa (EMEA) market at ISPO Munich 2023, Hall 4, Booth #408, from June 4-6. Part of the Dometic Group, Igloo is a U.S.-based brand with a 75-year history of bringing new, innovative cooling products to market.

At ISPO Munich, the brand will display a wide selection of products, including coolers made with recycled materials.

President and CEO of Dometic Group Juan Vargues said, “Since Dometic acquired Igloo, a true partnership has formed between our two brands, and consumers will start to see that in the upcoming product lines. We are thrilled to have Igloo make its EMEA debut at this year’s ISPO Munich, one of the world’s largest sports trade shows.”

In addition to a product assortment, Igloo will present its 75th-anniversary video that will showcase the brand’s heritage — from crafting the first metal water cooler in 1947 to inventing the iconic Playmate cooler in 1971 and the many revolutionary products created throughout its 75-year history.

As Igloo makes its debut at ISPO Munich, the brand will host an event at its booth on Sunday, June 4 at 3 p.m. CEST, where media and show attendees can be one of the first to view Igloo’s products in person.

Born from a modest metalworking shop back in 1947, Igloo has been instrumental in redefining how we live, work and play. What began with bringing clean water to the worksite quickly moved into super-functional, best-in-class ice chests. Igloo products made the family outdoor recreation movement of the 20th century possible. Suddenly, taking your kids camping on the weekend became easy and cross-country road trips became a summer vacation staple.

Igloo became part of Dometic, a global market leader in mobile living, in 2021.

For more news of interest to the outdoor living industry, subscribe to Kitchenware News & Housewares Review.