Small Electrics
ECRM Global Market Sets Record
Ohio-based ECRM, a leader in end-to-end product sourcing solutions for retailers, hosted a record number of participants at its October 2021 Global Market: Fall Experience, with more than 3,700 buyers and sellers gathering virtually from 68 countries.
The 2021 Global Market: Fall Experience combined RangeMe‘s immersive digital product discovery platform with ECRM Connect, ECRM’s virtual meeting environment, for brands to showcase relevant products to buyers from retailers and foodservice operators of all sizes and locations. Categories covered included food, beverage, foodservice, baby, household, housewares, pet, school and office, toy, seasonal, camping, beauty, health care and personal care. Buyers engaged in more than 2,200 supplier meetings around the clock during the weeklong experience.
During the Global Market: Fall Experience, buyers explored participating brands on RangeMe between Aug. 23 and Oct. 18, and with the click of a button, selected those brands with which they wanted to meet virtually. Scheduled meetings were 15 minutes in length and ran 24 hours a day during the week of Oct. 18 to accommodate global participants.
In addition to Shark Tank investor Kevin O’Leary’s presentation, the 2021 Global Market: Fall Experience featured a dynamic content lineup that included keynotes by Ahold-Delhaize USA, CVS, Petco, Sam’s Club, Walgreens, Walmart, and WSL Strategic Retail’s Wendy Liebmann, as well as interactive workshops led by industry leaders.
ECRM will continue its Global Market programming with a Spring, Summer and Fall Experiences in 2022, in addition to its existing lineup of more than 100 category-specific sessions. For more information, visit ECRM.MarketGate.com.
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Capresso Promotes Iced Tea Maker with Sip & Save Social Media
A top-selling mainstay of the Capresso line, the Iced Tea Maker is trending because of its appealing promise to save consumers money while improving their quality of life. Capresso has launched an online Iced Tea Sip & Save feature that shows how much people can save by conveniently brewing custom iced tea at home versus buying it ready-made or at a café.
Iced Tea Sip & Save is promoted at Capresso.com, the Capresso blog, and Capresso social media. Capresso quantifies how much the average iced tea drinker – who enjoys an average of two servings a day – will save in a year by brewing at home with the Iced Tea Maker. It adds up to well over $1,000 per year versus buying iced tea ready-made, and over $1,500 per year versus buying iced tea at a café.
“This is a classic win-win for the consumer. You get the convenience of iced tea any time you want it, plus the ability to custom brew to taste and pre-brew into a beautiful glass pitcher that you can store in the fridge – plus you save money every day in the process. And the Capresso Iced Tea Maker is filled with features that make it an ideal choice,” said David Shull, Executive Vice President, Marketing and Communications, for JURA Inc.
The Capresso Iced Tea Maker can custom brew a refreshing pitcher of iced tea at the touch of a button. It brews directly into a beautiful 80-ounce glass pitcher with removable lid and easy-pour spout. Flavor enhancer adjusts brew strength from mild to strong taste. Removable permanent filter accommodates loose tea or tea bags.
Fresh or frozen fruit can be added to the pitcher for delicious gourmet tea concoctions. The Capresso blog and social media also offer easy-to-make recipes to inspire creativity and new taste experiences.
“This campaign is especially important to us because iced tea is no longer just a summer phenomenon. Our Iced Tea Maker sells strong all year. That expands our sales opportunity, and it adds value to the purchase decision for the consumer,” said Shull.
The Capresso Iced Tea Maker has an actual price of $59.99 and is available for immediate shipment.
Capresso offers innovative coffeemakers, espresso machines, grinders and other kitchen electrics for those who want the best. For more information, contact 201.767.3999, email contact@capresso.com or visit capresso.com.
JURA USA Honored with Special LEO Award for “Best Fighting Spirit”
JURA, Inc. USA received a special LEO Award for “Best Fighting Spirit” at the first digital JURA Global Sales Conference, recognizing its achievement in increasing sales and building the brand in the midst of a global pandemic.
The LEO Awards presentation is a highlight of the JURA Global Sales Conference, which hosts JURA personnel from over 50 countries, traditionally in Switzerland every three years. The theme of this year’s conference, “Embrace Digital Transformation,” spoke to both product and marketing innovation.
Roger Federer, tennis icon and JURA brand ambassador, announced the LEO Award winners at the globally streamed conference. The special “Best Fighting Spirit” Award was presented to the top two performing divisions of the company, which also included JURA Elektrogerate Vertriebs-GmbH Germany.
Hosted by Emanuel Probst, CEO of JURA, the conference included a JURA USA case study to share strategies for success.
“We are honored to receive the LEO Award for ‘Best Fighting Spirit’ in 2020. This is not our first LEO Award, but it may be the most memorable, because it commemorates the way the entire USA team pulled together to reach our goals during this time of unprecedented change,” said David Shull, Executive Vice President, Marketing and Communications, for JURA Inc.
JURA offers the largest assortment of automatic coffee machines, with actual retail prices ranging from $799 to $5,999. For more information, visit jura.com, call 800.767.3554, or email contact@us.jura.com.
BonBowl Saves Dishwashing
By Lorrie Baumann
Bonbowl is an induction cooktop system designed and built for the student who wants to cook one pot meals to be eaten from a bowl on her lap while she watches television in her dormitory room or the artist who wants a hot lunch but can’t leave the studio while the kiln is firing the latest pots. It was invented by Mike Kobida, who’d planned to introduce it to the market during this year’s Inspired Home Show until that was canceled by this year’s COVID-19 pandemic.
“When I started Bonbowl, I was living in New York City in a tiny studio apartment with an extremely small kitchen. I was working long hours and was eating out all the time because I wasn’t willing to take out all the pots and pans to cook a home-cooked meal,” he said. “I wanted a simple solution to make cooking for myself as simple as possible which would allow me to cook at home…. I felt that cooking for myself was generally healthier than takeout and would also help me save money.”
Bonbowl began shipping in June, with orders coming from presales on the company’s website at its $149 retail price for both the induction cooktop and the cooking bowl that pairs with it. The cooking bowl is double-walled, with a plastic shell that stays relatively cool, so that it can be handled easily, and the consumer can place the bowl on a lap for eating. Particularly suited to one-pot meals like a noodle soup or a grain bowl, cooking times with the device are similar to those obtained with any other induction burner or stovetop. It’s black outside, with the interior bowl of brushed stainless steel. A PFOA-free nonstick coating is available as an option. Bonbowl is UL-listed and comes from a company that was launched in 2019 in Chicago, Illinois. Bonbowl is its first product.
Fissler Souspreme Multi Pot in Charcoal Gray On Trend for Taste
Fissler’s Souspreme Multi Pot, with 18 one-touch cooking programs including integrated sous vide, is now available in Charcoal Gray. This new trend-forward color choice adds to its sales appeal as an all-round kitchen appliance that cooks fast, cooks slow, and cooks perfect.
“Souspreme sales are rapidly growing. Everyone is looking for healthy recipe meals at home based on ingredients readily available for home cooking. We make it easier,” said Chris Robason, Managing Director, Fissler America Inc. “Souspreme has 18 different cooking functions that provide so many meal options. From sous vide to pressure cooking to slow cooking. Our new Charcoal Gray Souspreme is a contemporary decor extension of our commitment to helping people create great meals at home.”
From steaming to sautéing to sous vide, fermenting and more, the Souspreme comes with cooking programs for recipes from classic to creative. It makes it easy to prepare flavorful soups, meats, stews, poultry, eggs, grains, beans, chili, yogurt, dough, cake and more.
The Souspreme stands out for turning sous vide into something easy to enjoy at home. This cooking technique – widely used in professional kitchens – creates intense flavors, better texture and more tenderness. The results are reliable to make and delicious to eat.
Advanced features include an 18/8 stainless steel interior pot with encapsulated base and a pressure seal system and safety lock for faster cooking at a higher temperature. Cool-grip handles and lid holder make it safer and easier to use.
With its adjustable cooking times, the Souspreme can be programmed to cook a wide range of recipes from a variety of sources. The Souspreme Multi Pot in Charcoal Gray has a suggested retail price of $99.99. It is available for immediate shipment.
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