Americans Love Holiday Shopping, Poll Shows

Americans love the thrill of the hunt, which rings true for 2022 holiday shopping, according to a new survey of 2,000 Americans, conducted by OnePoll on behalf of BJ’s Wholesale Club. The survey found that 65 percent of shoppers compare looking for the right gifts to hunting for treasure, with 52 percent claiming the hunt is just as fun as purchasing gift items for the season.

BJ’s 10 Days of HoliDeals has everything holiday treasure hunters need for their last-minute checklists including savings of up to 50 percent off toys, tech, small appliances and more, with incredible savings on hundreds of items in-club through Dec. 24. Members can also order online at BJs.com and select in-club pickup to save even more time this holiday season.

“There’s an undeniable amount of excitement that is associated with holiday shopping,” said Rachael Vegas, chief merchandising officer, BJ’s Wholesale Club. “It goes beyond just getting a great deal. People seem to really enjoy the process of selecting a special gift for everyone on their list. There’s a sense of accomplishment that our members have once they find the item they’ve been searching for, and we are happy to deliver that ‘treasure hunt’ experience, at an excellent value to our members.”

The survey found that gaming consoles (31 percent) and video games (29 percent) topped the list of most difficult to find 2022 holiday shopping items among respondents.

Headquartered in Marlborough, Mass., BJ’s Wholesale Club Holdings, Inc. is a leading operator of membership warehouse clubs in the Eastern United States focused on delivering significant value to its members. The company provides a curated assortment of grocery, general merchandise, gasoline and ancillary services to offer a differentiated shopping experience that is further enhanced by its omnichannel capabilities. Since pioneering the warehouse club model in New England in 1984, the company operates 235 clubs and 164 BJ’s Gas locations in 18 states.

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