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4WD Supacentre Announces Launch of Brand-New Range of Adventure Kings Portable Ice Boxes

4WD Supacentre has recently announced the launch of a brand-new range of Adventure Kings Portable Ice Boxes. The release marks the first of a series of newly released summer products from Adventure Kings, and is available for purchase through the 4WD Supacentre network of retail outlets, licensed dealers and online shopping.

Through rigorous research and development, the product management team worked tirelessly with manufacturers and engineers to produce what they believe to be one of the best-value ice boxes on the market.

Released in four sizes, 40L, 60L, 80L and 100L, they are made from a durable blue polyurethane plastic with a highly efficient CFC-Free Polyurethane foam core, which has proven itself among many brands on the market to be one of the most environmentally friendly and efficient insulation solutions available, leaving less of an impact on the environment and providing more insulation than has been traditionally available for keeping food and beverages cold during typical outdoor activities such as camping, boating, fishing or driving.

The product development team has stuck to the typical Adventure Kings approach of affordable quality, and has been firmly committed to making sure that the Adventure Kings Ice Boxes have a lot of similar features found on much more expensive units on the market, such as the integrated drain plugs, thick EVA seals and stainless-steel latches. Customers can be assured that they are getting more than their money’s worth.

The Adventure Kings range of Ice Boxes are priced competitively and have been released at the beginning of the Australian summer, this timing is perfect for the Australian consumer who is looking for a high-value product at a minimal price tag, and with the development team’s attention to detail, is sure to not disappoint. For more information, visit

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