Hammer Stahl Holiday Promotion Underway at Gourmet Retailers Nationwide
Hammer Stahl is celebrating the holidays with two special promotions – one on select German Steel chef knives and the other on professional-quality fry pans – designed to drive consumers to specialty gourmet retailers during the holiday gift-giving season.
Hammer Stahl, a company which proudly manufactures professional quality multi-clad stainless steel cookware in Clarksville, Tennessee, and offers a line of German steel cutlery, is offering its two piece fry pan collection, including the 8.5-inch and 10.5-inch fry pans; as well as the 5.5-inch Santoku knife and brand new 6-inch chef knife at special pricing until December 31, 2016. National ads supporting the promotions appear in Food & Wine magazine. Consumers are being directed to www.hammerstahl.com/madeinusa for the pans and www.hammerstahl.com/shoplocal for the knives and to locate a retailer in their area.
Cook Up Holiday Treats or Everyday Meals
The Hammer Stahl fry pan is a terrific go-to pan for all meals from breakfast to dinner, and everything in-between. The 8.5-inch and 10.5-inch fry pans are ideal for pan frying, sauté, searing and browning. The flat bottom and curved sides make tossing and flipping food easy. According to industry surveys, fry pans, sauté pans and skillets account for one-third of cookware purchases, and Hammer Stahl is helping to meet this demand with this aggressive promotion on multi-clad stainless steel cookware. The promotion gives retailers a tool to help increase sales, drive traffic and maintain a healthy margin.
“Hammer Stahl is proud that our stainless steel multi-clad cookware is manufactured in Clarksville, Tennessee,” said Bobby Griggs, Vice President, Hammer Stahl. “These fry pans heat evenly and are very responsive to temperature. They both have a hollow, ergonomic handle and a lifetime warranty. Consumers love them!”
While the best quality cookware usually comes with a premium price tag, Hammer Stahl is offering this two piece set consisting of the 8.5-inch and 10.5- inch fry pans at the special retail price of $99 (regularly $199.00) for a limited time.
Professional Quality Cutlery for the Home Cook
Hammer Stahl cutlery has seen aggressive growth in the retail sector over the past 18 months. Retail stores consistently report that Hammer Stahl cutlery is coveted by professional and home chefs alike for its razor sharp cutting edge and its forged German steel. “We have consistently seen increased demand for midsized Santoku and chef knives. The 5.5-inch Santoku and 6-inch chef knife is the perfect size for everyday use and is not intimidating to the beginning cook. A shorter blade gives you more control over the knife, and is excellent for most basic tasks like slicing vegetables or chopping fresh herbs,” said Griggs. During the last holiday season, the 5.5-inch Santoku knife was a big success for retailers nationwide, which prompted Hammer Stahl to introduce the 6-inch chef knife for the 2016 holiday gift season.
The knives are made in the tradition of the great German knife makers, from top-quality high-carbon stainless steel. A patented new design and a manufacturing process make the knives affordable. The knives’ handles are ergonomically designed with a comfortable grip which reduces fatigue. All Hammer Stahl knives are heirloom quality and guaranteed for life.
Hammer Stahl’s new 6-inch chef knife is being offered for $39.95 and the 5.5-inch Santoku knife for $29.95 at select gourmet retailers until December 31, 2016. For general information, visit www.hammerstahl.com.
