Stand Mixers
Air Fryers Tops in Circana Kitchen Audit Study
Each kitchen in America reflects the lifestyle and tastes of the household it serves and shares similarities with other kitchens across the country, according to Circana’s 2023 Kitchen Audit Study. To capture these similarities, Circana, formerly IRI and The NPD Group, recently conducted an audit of America’s kitchens to help food companies and housewares manufacturers understand what appliances, cookware, utensils, and food ingredients U.S. consumers have in their kitchens, what they think of their cooking skills, and their usage and sources of recipes.
Below is a small sampling from Circana’s 2023 Kitchen Audit Study, which surveyed a U.S. representative sample of adults 18 and older:
- Two-thirds of those who own an air fryer used it in the past four weeks.
- 55 and older consumers are more likely to have celery on hand than younger adults.
- Adobo spice is more likely to be in the kitchens of Northeast U.S. consumers.
- Just under one-third of U.S. adults own a stir fry pan or wok.
- 54 percent of meal preparers own a voice-controlled home device; setting a timer and converting recipes are among the most popular kitchen-related device commands.
- Even novice cooks will attempt baking cakes at home with a cake mix. 34 percent of cake mix consumers describe their cooking skills as limited.
“Kitchens are command central for U.S. households, and knowing what foods, beverages, appliances, cookware/bakeware, utensils, and other cooking materials on hand is a gold mine of actionable information,” says Darren Seifer, Circana food and beverage industry analyst. “Not to mention how fascinating it is to get a peek inside America’s kitchens.”
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New Products on Display at Atlanta Market
As Atlanta Market closes, here’s a glimpse of some of the new products that were showcased:
JURA (B2 8-869B) – For the latest in coffee brewing technology and innovation. The new E4 is a full-sized coffee machine focused on brewing café quality coffee and espresso – always freshly ground, not capsuled – plus it can deliver hot water on demand for Americano or tea. The new E6 for the best-loved specialty coffees at the touch of a button thanks to its Easy Cappuccino function. Stop by for a complimentary coffee. (Samples are limited).
Capresso (B2 8-869B) Reimagines some of its most popular products in a new contemporary color choice: White. The CoffeeTEAM GS coffeemaker that grinds beans right before brewing – the Infinity Plus Conical Burr Grinder that grinds coffee beans to specification – and the H2O Glass Rapid-Boil Water Kettle for tea, French-press coffee and more.
CDN (Kasperzak & Assoc. B2 8-876, B2 8-8120A, B2 8-881B) – Accurate temperature readings achieve the best culinary results – new Lollipop Thermometer. Plus, the Coffee Scale and Timer measures small quantities of coffee, tea, spices and more with unusual precision, to one tenth of a gram (0.1 g) – ideal for pour-over coffee aficionados – for bakers who know the benefit of exact measurements – and more.
Ankarsrum – (Synergy Sales Associates B2 8-837) – The aspirational choice in stand mixers adds a new color, Harmony Beige. The new Stainless Steel Beater Bowl, a new accessory for producing sky-high meringues, crispy-chewy macarons, luxurious frostings, or perfectly creamed butter and sugar for the tastiest cookies. (Samples are limited).
Fissler – (Kitchen 2 Table B2 8-891A) – Premium cookware, Made in Germany. Chef Lars Liebisch will demonstrate the difference exceptional cookware can make through Friday, Jan. 13. Liebisch will showcase a wide range of Fissler’s award-winning Made in Germany cookware, from the new innovations of Ceratal® Comfort Ceramic Fry Pans to healthy cooking made easy with Vitavit Premium Pressure Cookers – The Healthy Cooker.
U.S. Demand for Stand Mixer Causes Ankarsrum to Ramp Up Production
In light of surging demand, Swedish appliance manufacturer Ankarsrum has tripled production capacity for the Assistent Original, the aspirational choice in stand mixers. Made in Sweden, the line stands out for its multifunctionality and unsurpassed quality and innovation.
Production capacity has been addressed in three ways. First, the factory has added a second production line. Second, the factory workforce has expanded dramatically. Third, the brand has invested in additional training to preserve the quality of its handmade product.
“Increased demand for the Ankarsrum is a global phenomenon, with the U.S. market growing in importance. We strongly believe that the U.S. is now at the beginning of its growth curve, so we’re predicting and planning for aggressive sales increases. This is a result from orders and feedback from our U.S. retail partners,” said Marcus Grimerö, CEO of Ankarsrum Kitchen AB.
The Ankarsrum simulates kneading by hand with a rotating bowl instead of something rotating in a bowl. This design is ideal for home-baked bread and other baked goods including cakes, cookies and frostings. Additional accessories are available to make this the go-to multifunctional appliance in the kitchen, including pasta makers, a citrus juicer, blender, slicers/shredders, nut grinder, meat grinders, a grain/spice/coffee mill and more.
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ChefWave Offers Healthy Recipes
It’s all well and good to have a 13-in-1 multicooker or a non-dairy milkmaker that cleans itself, but sometimes you need a little inspiration when it comes to getting dinner on the table. ChefWave’s Recipe Corner has creative ideas for dishes that are so tasty and convenient, nobody will suspect how nourishing they are.
Or try Creamy Garlic Cauliflower, a richer, healthier take on mashed potatoes, With the InterMix Hand Immersion Blender, it’s as quick an easy as 1-2-3. You can even make a dairy-free version thanks to the super-simple Milkmade.
Who could have imagined an Indian Butter Chicken that rivals any takeout? The Chefe Multicooker does the pressure steaming and stewing and you can even serve it in the included 4-quart nonstick pot.
If you’ve been gifted an Elado frozen dessert maker, you can put gelato, sorbet, fro-yo, or Vegan Strawberry Ice Cream on the table in 20 minutes, start to finish. It comes with 2 freezer storage tubs in the unlikely event of leftovers.
Nothing beats beef or turkey jerky as a savory snack option. Great news—with the Seeco Pro Food Dehydrator you can make tender, high-protein Teriyaki Beef Jerky that’s rich in flavor and low in fat.
With a handful of nuts, some fruit and the Milkmade Non-Dairy Milk Maker, a plant-based Strawberry Banana Smoothie is right at your fingertips. No pre-soaking the nuts, no need for special accessories, and no cleanup afterward.
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KitchenAid Sifter + Scale Makes Baking Easier
The KitchenAid® Sifter + Scale stand mixer attachment will help passionate home bakers elevate their baking skills, just in time for the holiday season. The all-in-one attachment accurately measures, thoroughly sifts and automatically adds ingredients directly into the mixer bowl in just one step.
A critical part of baking success is reliant on accuracy. An easy-to-use digital scale measures ingredients by weight so baked goods turn out the way they should.
Quickly and easily achieve fluffy, consistent results with the revolutionary Sifter + Scale attachment that accurately measures, thoroughly sifts and automatically adds ingredients directly to the mixer bowl in just one step.
Simply attach the Sifter + Scale Attachment to the power hub of any KitchenAid Stand Mixer to experience hands-free sifting as the sifter gradually incorporates ingredients into the mixer bowl.
The new Sifter + Scale attachment from KitchenAid® precisely measures and weighs your baking ingredients.
The digital scale can also be used separately on your countertop with the included scale plate.
“The new Sifter + Scale will be an essential must-have attachment for people who love to bake,” said Nikki Lockett, U.S. Marketing Leader for KitchenAid Small Appliances. “This will allow people to perfect their favorite baked goods and achieve consistent, delicious results every time.”
Properly sifted and accurately measured ingredients are the first step to professional-quality baked goods. If you don’t prep your ingredients correctly, things turn out wrong. A cup of flour varies when measured for volume rather than weight and failing to sift ingredients can result in flat cakes and breads. Powered by the stand mixer, the new Sifter + Scale attachment makes it easy to eliminate the guesswork and bake with precise amounts of ingredients.
The Sifter + Scale is an all-in-one attachment that allows users to:
Measure dry ingredients before placing them into the hopper to be sifted. The scale can also be used separately on a countertop to weigh ingredients that don’t need to be sifted, such as chocolate chips.
Enjoy the ease of hands-free sifting, leaving more time to take care of other tasks. Not only more efficient, hands-free sifting provides more consistent mixing to produce fluffy baked goods.
Use the chute to incorporate ingredients slowly into the bowl while the mixer is running for optimal results. The chute can also swivel to funnel ingredients into a separate container without spilling.
Easy to clean and store, the Sifter + Scale is a necessary attachment for holiday baking and an ideal holiday gift for those looking to improve their skills in the kitchen. From fluffy cakes to delicious bread, passionate bakers will love what the attachment can do to perfect their favorite baked goods.
The MSRP for the Sifter + Scale is $169.99 and is available on KitchenAid.com and at select retailers nationwide.
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