BLACK CUBE Cookware From Frieling Creates Niche as Hybrid Pan
When Frieling first launched BLACK CUBE™ Cookware, retailers and consumers were intrigued by this truly new concept in cookware. The line is the first hybrid pan that combines stainless steel cooking results with nonstick clean up, without the compromises.
Visit Frieling at booth #S1210.
Winner of the 2015 IHA Innovation Award in the Cookware & Bakeware Category, BLACK CUBE creates the ultimate cooking surface, with raised stainless steel pixels over a recessed layer of PFOA-free nonstick coating. The stainless steel pixels protect the nonstick coating and make them safe for use with metal utensils.
The patented textured surface is designed to deliver the best of nonstick and stainless properties. Ideal for frying or sautéing, it provides the traditional longevity and browning capabilities of a stainless steel pan, plus the easy cleanup and low-fat cooking options of a nonstick surface.
BLACK CUBE Cookware features a three-ply stainless-aluminum-stainless construction for even heat transfer and durability. It performs on all cooktops, including induction, and is oven-safe up to 500 degrees Fahrenheit. It is also dishwasher-safe for everyday convenience.
“Retailers love BLACK CUBE because it offers a unique combination of features and benefits that consumers are looking for. No matter what the consumer has at home, it doesn’t offer this exclusive suite of features and benefits. When you combine premium quality and stainless steel cooking results with easy nonstick clean up and dishwasher-safe convenience, you’ve got a best-of-both-worlds hybrid that creates an exclusive new niche in cookware,” said Mark Harris, Executive Vice President of Sales from Frieling USA.
Consumers have shared their cooking experiences with BLACK CUBE Cookware, noting that it stands out for its easy clean up and excellent browning capabilities previously only possible with traditional stainless steel cookware. In addition, the ability to use metal utensils with the cookware is a valued plus for consumers.
Frieling has expanded the BLACK CUBE line to offer a complete range, including fry pans, saucepans, chef’s pan, deep skillet, casserole and more. A new 10-piece BLACK CUBE Set will come with an 8- and 9.5-inch fry pan, 9.5-inch casserole with lid, 1.5- and 2.5-quart sauce pans with lids, and 9.5-inch deep skillet with lid.
Offering fresh solutions from around the world, Frieling has cultivated strategic alliances with leading European manufacturers to create a one-stop shop of innovation and quality in gourmet kitchenware and tabletop. In addition to BLACK CUBE, the company’s exclusive brands include Cilio, CASO, durgol®, Emsa Seltmann Weiden, WOLL® and Zenker®.
